Hi, I'm David. I'm a New Zealander — a Kiwi — and over the past 28 years I've built businesses across New Zealand, Australia, Singapore and the Philippines. I've lived in all of those, plus England, Ireland and Scotland — with many years in Christchurch, Nelson, Brisbane and Singapore and time in Fremantle WA, Perth, Sydney and Melbourne along the way.

I started out as a COBOL programmer at the age of 16, then spent five years as a systems analyst. Along the way I spent nearly 15 years building commercial database systems, six of those years also doing corporate IT training. And for more than five years I ran a leading SEO company out of Singapore. All told, I've worked in IT for over 45 years.

Seresa is my own company. I built it to do one thing well — help small businesses lift their marketing and actually get results from it. Everything we make, whether it's AEO (Answer Engine Optimisation), marketing, or practical data solutions, is built for small businesses and priced for them too.

If you've had an email from me, you're welcome to reply directly — or see what we do over at seresa.io.